With less than 9 months to go before the fair, SICUREZZA's work continues at an energetic pace through a new and decisive alliance. Announced to the public on 7 February, MIBA, Milan International Building Alliance, was born, a strategic agreement between four leading trade fair events for their sectors, whose common thread is the evolution of the building industry, in its broadest sense.

Parallel to SICUREZZA, there will held also GEE, the newly born Global Elevator Exhibition (in its first edition), ME-Made expo, Italy's leading event for the world of architecture and construction, and SMART BUILDING EXPO, the event dedicated to home and building automation and technological integration.

Not simply contemporary, but a collaboration aimed at telling the story of the construction market, the evolution of buildings - as technological, comfortable and safe spaces - and the cities of the future, as well as giving more networking opportunities to exhibitors and visitors. The four trade fairs, which will take place on the same days from 14 to 17 November 2023 (ME-Made expo will last an extra day, as is customary, until 18 November), will transform Fiera Milano into an international and innovative hub for updates on the subject of living.

Furthermore, the European 2020-2030 agenda is focusing on reducing the environmental impact of buildings, with specific decarbonisation targets by the end of the decade, in order to reach the EU target of a 55% reduction in emissions. According to data from Energy&Strategy-Politecnico di Milano, 85% of buildings in the old continent are more than 20 years old and at present, only 0.2% of buildings are undergoing thorough renovation each year to reduce their energy consumption by at least 60%. In addition to that, 50% of the approximately 13.5 million buildings existing in Italy today is over 50 years old.

Consequently, the Italian construction sector can be strongly impacted by the sustainable turnaround: as a result of the tax incentives created within the framework of European policies, the supply chain, as reported by Istat, has experienced continuous growth in the last two years, with positive impacts on employment as well (+1.4% in the first three months of 2022).

This opens up enormous opportunities for all markets involved - design, materials, plants, technologies. The building is destined to be completely transformed, both by a necessary adaptation of buildings to new regulations and by adapting to new ways of living spaces and cities, becoming a true "service manager" (energy, health, safety, comfort).

The turnover projected for the coming years is considerable: according to Energy&Strategy-Politecnico di Milano, in 2026 investments will range from a minimum of 10.7 to a maximum of 21 billion Euro and will affect between 110,000 and 230,000 properties.

MIBA was born from these insights. In order to cope with the fast-changing market fluidity, the core parts of the building sector in its complexity (clients, architectural firms, construction companies, tool and service providers, installers and system integrators) must take note of the new role of the building today and communicate with each other in order to develop new useful collaborative models. The concept of "building" goes beyond just the comfort of energy, it is inextricably linked to the question of safety, healthiness and comfort of inhabited spaces, also in relation to the rest of the city. MIBA's goal is to bring a total of 1,000 companies face to face with industry professionals.